Chiropractic Business and Marketing Secrets Revealed!

This is your opportunity to elevate your income to a new level, have less stress and work fewer (if any) hours!

Dynamic Chiropractic
" Dr. Counselman has outdone himself…this seasoned edition is not just for new graduates but for the seasoned doctor as well. In fact, many areas of this book could be used as a guide for any healthcare practitioner wanting to fine-tune their practice and succeed. Dr. Counselman has expanded a text that every chiropractor and new graduate simply put must have. He presents information in a way that you feel as though you were speaking with him and he was anticipating your next question…this book contains the “nuts-and-bolts” know-how to help you succeed. "

David Marquis, DC, CCN

Dynamic Chiropractic
" Dr. Counselman has created a text that every chiropractic student and graduate has wanted and needed… Most students don’t make enough money or have enough time to do much more than what needs to be done to pass all their board exams and graduate. For many in school, thinking about business seems a lifetime away. However, every student would benefit greatly by having a resource to assist in the vital choices regarding the business aspects of their chiropractic career. This book covers most if not all the questions that a student or graduate may have when they are pondering how to take the next step from learning how to be a doctor to actually turning that knowledge into an occupation. From the realities of successfully handling student loans to the hurdles in starting a practice, this resource answers the questions we have all encountered. This book is a must read for all students and recent graduates "

-R. Marquis (Rating of 10 our of 10!)

Publication of the NCCA
" Dr. Counselman knows of what he speaks! If you’ve been in practice for one year or five years you will find at least one method for ‘jump starting’ your practice. A must read for the chiropractic student! "

Today’s Chiropractic
" In addition to his chiropractic degree, he has a Bachelor of Business Administration degree, specializing in entrepreneurial studies, and a large part of his success as a DC can be attributed to the wealth of business knowledge he gained by age 21, after founding and serving as president of a commercial contracting corporation, a commercial property management company, a restaurant, a national sports retailing mail-order company, an international eyewear manufacturing corporation and an eyewear distribution company.

He began sharing his expertise by speaking at numerous business and education meetings and consulting with new businesses on planning, financing, marketing and distribution concerns.

In ‘Success for the New Chiropractor’, Counselman combines his business knowledge with his recent practice building experience to provide the beginning tools necessary to achieve success!

The book is targeted to both new chiropractic graduates trying to forge a career and chiropractic students who are preparing to enter the business world.

Counselman reveals environment, opportunity, personal factors, type of practice and town size as indicators of success. He discusses the importance of selecting the right location, and he discusses the management of a family practice and a specialized practice, such as personal injury/worker’s compensation.

To show how business can be simplified, Counselman includes an interesting chapter describing his own experience of opening a practice in a small town for $500.

Counselman discusses the common chiropractic advertising avenues. He offers words of encouragement to the new DC and states that success is based upon a dream, assessment and evaluation, education and creativity. "

Chiropractic Economics
" A new chiropractor enters a tough business environment, usually with limited business knowledge. Success for the New Chiropractor provides the new graduate with practical business information and sound financial advice. The author, Dr. Troy Counselman…with extensive business background…relates a wealth of knowledge and experience specific to the new chiropractor. In addition, Dr. Counselman’s understanding of new graduates’ particular fears and dreams concerning their career makes this book an exceptionally valuable resource.

This book’s fifteen chapters include information on managing student loans, evaluating practice options, practice classifications, and the ins and outs of associating, purchasing and starting up a practice. Other concerns extensively discussed are location evaluation, the chiropractic marketing idea, common and alternative chiropractic advertising, generating referrals, opening a practice for only $500 and much more.

Students, new graduates and even established chiropractors will find these ideas enlightening and profitable. "

KCA
" What do I need to do to open my own business?” “What paperwork needs to be filled out?” “Where should I locate?” “Should I start my own practice or work as an associate for awhile?” Dr. Troy Counselman has the answers you need and it is all written out in his new book, “Success! For the New Chiropractor.” The book is written for the new chiropractic graduate as well as the chiropractic student. In addition to the questions listed above, other considerations must be made such as state laws and associations. In a very clear and straight-forward manner, Dr. Counselman discuss the concerns you will be faced with and offers you several ways to meet hose concerns head on.

How many of you actually considered how you would get the patients to come through the door? Just let Dr. Counselman guide you through that process…the ideas are all outlined and discussed.

This book is complete. It covers every issue that you could imagine. Let it speak for yourself. From the book "You are not alone in your apprehension about the future and your uncertainty about which direction to take. We are in the together and as such should support each other for the betterment of all people in need of chiropractic care. Good luck in achieving the success that is waiting for you to grasp!"

Sharol Steenbock Couch